September 20 – 24th, 2021

Speaker information and resources

Hi and a very warm welcome! I’m so excited to team up with you to pull off something that’s going to be absolutely incredible.

The Handmakers Academy Summit is a 5 day event that will help Handmakers, crafters, artists to launch and grow a profitable business online with guidance and expert tips from you all. The goal of this summit is to soothe the overwhelm that often goes with being a creative as well having to wear a business hat to generate an income from our passion. 

On this page, you’ll find all kinds of resources meant to make your life as a speaker as easy as possible and answer any questions you might have. If you run into a question I didn’t answer, email me at peggy@handmakersacademy.com or fill in the form below.

As a speaker, you’ll also get free access to the Advanced Success Bundle!

QUICK ACCESS LINKS

click on each section to expand.

How it will all work

Let’s do a quick rundown of how the whole thing will work.

The event will run from September 20 – 24 with 6 to 8 pre-recorded presentations running each day. These presentations will include 20 to 25 minutes of content (with up to a 3 minute pitch) and a live chat. 

While the presentations themselves are pre-recorded, all speakers are asked to attend their presentation time live to interact with attendees in the chatbox. There is no video component, so attendance in pjs is totally acceptable!

Along with the live presentations, there will be a Facebook group for attendees to hang out in, hold each other accountable, and ask all of us additional questions. If attendees have good questions while your presentation is going on, you’ll be able to go live in the Facebook group for a bit of an encore to answer those questions, connect with the attendees, and provide even more value.

The additional Facebook live is not required but if you are able to run one, attendees will no doubt really love it! 

Leading up to the summit, we’ll have two weeks of promotion. You’ll be provided with email swipe copy, social media swipe copy, and social media graphics to make it all easy! I’ll even have a suggested posting/sending schedule for you to make promo easy to outsource to a VA. 

During the promotion phase, as the summit is running, and for a week after the summit is complete, we’ll also be promoting the Advanced Success Bundle. This includes an All-Access Pass for the replays, worksheets, bonuses shared by the experts and more to be finalized closer to the event.

This will provide immense value to our attendees, while making the work of promoting and creating a presentation worthwhile by allowing you to bring in affiliate commissions. Yay!

What I will need from you

So this all sounds great, but what kind of work does it require of you? Let’s chat about it! My goal is to make this all as easy as humanly possible so we can all have a blast while providing great value and growing our businesses.

1. BASIC INFORMATION

The first thing I’ll need is some very basic information from you so I can finish up our registration page and Speakers page.

This information includes things like:

  • Name
  • Title
  • Bio
  • Square headshot

Once you give me the thumbs up that you’re in, I’ll send you a link where you can upload all this information easily.

2. PRESENTATION SLOT SCHEDULED

The next thing I’ll need is for you to schedule your presentation slot! You will soon be able to see the list of times that are available and to schedule yours. (Slots are first-come first-served so if you have a tight schedule be sure to grab your spot as soon as possible)

While your presentation will be pre-recorded, you’ll still be required to be in the chat live during your time slot to answer questions and connect with attendees.

During this slot, once your presentation has had time to air, you’ll also be able to jump into the Facebook group for an encore and to answer any great questions that weren’t answered in your presentation. (These Facebook lives will also be added to the Advanced Success Bundle).

3. PRESENTATION

Next up is your presentation! This is a 20 to 25 minute pre-recorded presentation that is meant to be more friendly and casual than perfect and structured. We want our attendees to learn something great, while having fun in the process.

Please structure your content in a way that allows attendees to walk away feeling like they’ve really learned something, rather than a webinar format where they feel like they’re missing something that they need to buy from you asap.

With that being said, you have your choice of the following presentation formats:

  • Slides
  • No slides (just your gorgeous/handsome face)
  • A mixture of the two
  • Interview-style

If you’d like to go with the interview style presentation, schedule a time with me to do that. A link to schedule will be available soon. You’ll still be responsible for editing if any is needed, but we’ll work together to come up with questions.

No matter what format you choose, you are free to use your presentation however you’d like in the future.

Your presentation should include great, actionable content. Here’s the suggested format:

  • A quick introduction
  • An overview of your topic
  • Where people go wrong with your topic and tend to overcomplicate it
  • Teaching section
  • Specific action steps (with the goal of simplifying their existing process)
  • Up to a 3-minute pitch
  • Include questions for attendees to answer in the chat box throughout to boost engagement

Presentations are due by August, 30th.

Find a PDF download with all this info here.

4. YOUR CONTRIBUTION TO THE ADVANCED SUCCESS BUNDLE

The Advanced Success Bundle will be a huge addition to the presentations we’re running. To make it even more valuable, I’ll ask each of you to provide one resource to add. This includes things like:

  • eBooks
  • Workbooks
  • Courses (big or small)
  • 1-month memberships
  • Freebies

Note: I expect this to convert well so I do not recommend contributing any 1:1 offers.

It’s totally up to you to decide whether you’d like to create something new or provide something you already have. While this isn’t required, it’s highly encouraged that you participate.

Anyone who does contribute a premium resource (aka not something you’re giving away for free somewhere else) will get a 50% affiliate commission on sales, rather than 40%.

Information for these resources is due on August, 30th. You’ll receive a questionnaire to fill out closer to that time to make passing the information to me nice and simple.

5. PROMOTION

The power of an online summit comes from a group of experts coming together for a single cause. The joint promotion that happens because of that is a huge benefit to everyone involved.

Because of that, everyone is encouraged to share on social media and to email their lists during the promotion period, starting on September, 01st.

You’ll want to share using your affiliate link (which you can set up soon) so you can get in on the 40% commission that will come from any Advanced Success Bundle sales (50% if you’ve contributed a premium bonus).

You’ll find swipe copy and graphics in the Resource Vault below when they are ready.

6. LIVE PARTICIPATION

And last comes participation during the week of the event. Since we’ll already have done the work of creating the presentations and extra resources, we’ll be able to sit back and relax for the most part!

All I ask is that you participate in the chat during your presentation slot and interact in the Facebook group throughout the week to help attendees stay excited and engaged.

While you are not required to attend the events of other speakers, it’s highly encouraged! We’ll be able to get some great discussions going about the topics being presented.

Affiliate details

More information on the Affiliate program will be released soon

Resource vault

Coming soon

Current action steps

All you have to do right now, is to send me your basic info as soon as you give your go ahead.

What I need right is as follows:

  • Name
  • Title
  • Bio
  • Square headshot

I will update this section shortly with more details.

Important dates

Here’s a roundup of our key dates:

  • Basic information: As soon as possible
  • Presentation slot scheduled: As soon as possible
  • Presentation Due: August, 30
  • Advanced Success Bundle contribution information due: August, 30
  • Promotion period: September, 01
  • Summit dates: September, 20-24
  • Advanced Success Bundle cart closes: October, 1st
  • Affiliate payouts: TBC

Something I missed?

Email me at peggy@handmakersacademy.com or use the form below!